the 'who what wai' is for anyone interested in growing their brand in China. We cover consumer trends, dish out marketing strategies and point out great content. 'who what wai' is produced by wai social.
the 'who what wai' is for anyone interested in growing their brand in China. We cover consumer trends, dish out marketing strategies and point out great content.
Actionable insights for successful China-related business and investment
Get on-the-ground 'color' in China beyond the earnings calls and market reports.
A newsletter summarizing F&B innovative concepts, tech, and trends coming, mostly, from China and Asia. My goal is to bring you fresh ideas that could be helping you improve your Food & Beverage business, brand, or tech.