My personal Substack
As the author of Product-Led SEO and a consultant to some of the internet's largest companies, this newsletter is for people who own the growth number and need to know what search actually looks like in an AI world.
Big Tech and startups, from the inside. Highly relevant for software engineers, AI engineers and engineering leaders, useful for those working in tech.
Deeply researched product, growth, and career advice for product leaders, founders, and ambitious builders.