Steep Insights

About the Substack

Steep Insights provides in-depth yet accessible content about the global tea industry, covering everything from market trends and supply chain to tea production and regional terroir stories.

Free Subscription Benefits

  • Two short articles per month, with commenting access

Paid Subcription Benefits

  • One main article, two short articles, and one deep dive article per month
  • Commenting and chat room access
  • Access to the full archive of articles

Paid Subscription Plans

  • $49 a year
  • $6 a month

About William Dietz

Tea industry consultant with 18+ yearsโ€™ experience. Ex-R&D lead at DAVIDsTEA, co-founder of BDH Consultants and the Founder's Circle, and author of Spill the Tea. Focused on growing tea consumption in North America and helping brands succeed.

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