From sigh-copy to psy-copyยฎ. Copywriting psychology, midlife messaging plus smart stuff for copywriters.
Hot takes on copywriting by psy-copyยฎ messaging strategist & copywriter Sue Moore.
I make your words pay their way using copy psychology at VirtualGoldDust.com
Writer in London working at a tiny indie London bookshop + latest news from my book - Sorry I'm Late, I Didn't Want to Come: One Introvert's Year of Saying Yes
A contrarianโs guide to doing work you donโt hate. ๐ With Ash Ambirge, author of THE MIDDLE FINGER PROJECT (Penguin Random House).
Entrepreneurial Scientist. Researching how marketing & entrepreneurship work. Sharing what I learn. Occasional tomfoolery & shenanigans.
Today, women's lives are bursting with possibilities. and brimming with pressure. This newsletter is about helping you understand the context of being a woman today, to live a better, bolder, brighter life.
Every week I look at how brands can use humour to be more likeable, memorable and โย above all โ profitable.