The Wine Marketing Field Guide

The Wine Marketing Field Guide

About the Substack

Weekly marketing tips, strategies, and thoughts that help wineries thrive online. Written and curated by Heather Daenitz of Craft & Cluster.

Free Subscription Benefits

• Weekly insights into marketing trends, case studies, and actionable tips that you can apply directly to your marketing strategy.

Paid Subcription Benefits

• Exclusive bonus content, including case studies and advanced marketing techniques
• Instagram Profile Audits
• Early access to workshops and special content like downloadable resources and templates.

Paid Subscription Plans

• $80 a year
• $8 a month

About Heather Daenitz

I help wineries tell the true stories behind their brands with beautiful photos & social media! 📸 2025 Wine Photographer of the Year