Quo Vadis

Quo Vadis

About the Substack

Welcome to Quo Vadis — your periodic dose of programmatic perspective. Join our community to untangle the struggle between programmatic advertising, which presses forward, and a severe informational imbalance obstructing its progress.

Free Subscription Benefits

• Free Periodic Posts and Feature Stories

Paid Subcription Benefits

• Off-the-beaten-path models and analysis of the publicly traded programmatic companies.
• Frameworks to disentangle supply chain cost into radical transparency.
• Practical campaign use cases for rapid testing and learning.

Paid Subscription Plans

• $96 a year
• $9 a month

About Tom Triscari

Working with marketers who want to know what makes programmatic tick by seeking what is true in the trade.