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Trigger Strategy

About the Substack

Strategy and sense-making for leaders operating in ambiguity, uncertainty and complexity – from the adaptive strategy consultants at Trigger Strategy Group

Free Subscription Benefits

  • Occasional public posts

Paid Subcription Benefits

  • Subscriber-only posts and full archive
  • Post comments and join the community

Paid Subscription Plans

  • $80 a year
  • $8 a month

About Tom Kerwin

Author of Innovation Tactics. Zero-to-one discovery consultant and coach. Writes about strategy and sense-making in complex ambiguous situations, and the implications for research, experimentation and management.

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