Fragrance and visual culture from an old-school perfume blogger based in NYC.
Old-school perfume blogger since 2007. Museum professional using fragrance in art spaces; scent historian. NYC. "My attitude is one of love / is all adoration / for all the fringes / all the color / all tinsel creation." --Florine Stettheimer
Dariush Alavi's Substack - Thoughts on films, books, writing, the things that keep me awake in the middle of the night... and, of course, the other subject about which I've been blogging for years (as Persolaise): perfume and the world of scent.
a local guide to all things olfactory in NYC📍— from events and niche brands to the thriving fragrance community.
"Trucco" is Italian for both "makeup" and "tricks," which makes sense when you think about it. Beauty-culture, hot takes, and more.
deep dives, reviews, commentary and analysis on the world of perfume and fragrance. never paywalled.