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The India Notes 🇮🇳

by Dharmesh Ba
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in 🕹 Technology
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The India Notes 🇮🇳

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Uncovering Indian consumer psychology through research. Published every Tuesday

About Dharmesh Ba

I've spent a decade studying why people do what they do with technology. I've worked with Duolingo and Meta and a bunch of startups you've never heard of. I write The India Notes and Messy Logic, where I think out loud about human behavior & markets.

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