Substanz
by Viktor Wendtin 🎭️ Culture
free subscribers
Substanz
About the Substack
A Werkstatt exploring cultural overload – spotlighting what deserves our attention.
Free Subscription Benefits
- Occasional public posts
Paid Subcription Benefits
- Subscriber-only posts and full archive
- Post comments and join the community
Paid Subscription Plans
- €50 a year
- €5 a month
About Viktor Wendt
Brand Strategist, exploring cultural overload with Substanz – analysing what’s truly worth our attention. Based in Berlin.
Subscriber Growth
The number of free subscribers for Substanz over time since it was added to the directory.
Substanz's recommended Substacks
Post-Culture by Sibling Studio
A new world strategy studio helping make sense of the modern brand landscape. We help brands navigate culture, complexity, and change—building strategies that resonate and endure.
free subscribers
Space for Public Branding
The front porch to the playground of public branding — part design archive, part cultural fieldwork and creative lab. Documenting, questioning, and archiving how public brands take shape, evolve, and find their place.
Professionally Curious
Impromptu notes on brands and culture from the desk of Harry Salmons.