How To Measure Ghosts
by Matt Locke
#2,219
in 🎭️ Culture
in 🎭️ Culture
How To Measure Ghosts
About the Substack
Culture industries - TV, Film, Games, Music, Radio, Books and more - are defined by one thing - metrics. But who decides what metrics to use? Join me as I trace the odd, hidden histories of the way we measure audiences.
About Matt Locke
Director of Storythings, interested in tech/culture/etc for far too many years. Currently writing a book about Arthur C Nielsen and how we measured audiences in the 20th century.
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