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4K+
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On the Edge by Blueprint

About the Substack

Real-time dispatches from a GTM engineer building with tools that didn't exist six months ago. Free subscribers get the frameworks. Paid subscribers get the build guides. Annual members get the tools.

Free Subscription Benefits

  • Weekly insights on why traditional GTM is broken and how to fix it

Paid Subcription Benefits

  • Monthly: every article — frameworks, build guides, prompts, data sources, frontier dispatches
  • Yearly: everything in Monthly, plus Edge Copilot — the AI GTM toolkit that lives inside your Claude Code
  • Yearly also includes Blueprint Cloud — AutoClaygent, both courses, weekly office hours

Paid Subscription Plans

  • $50 a month
  • $2,500 a year

About Jordan Crawford

The OG GTM Engineer, I write about actual use cases for AI and GTM with tools you can use Monday. I never write about strategies without tactical tools to implement them.

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