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4-Quarter Lives | Elderberries

About the Substack

How to live and lead well in an age of longevity. Avivah Wittenberg-Cox explores longer lives — and their consequences for work, leadership and life — through two weekly lenses: Tuesday’s Longevity Leadership and Sunday’s 4-Quarter Lives.

Free Subscription Benefits

  • Receive the Sunday edition of elderberries — reflections on how longer lives are reshaping careers, relationships and identity.

Paid Subcription Benefits

  • Analysis of how demographic change and longer careers are reshaping organisations, workforce architecture and growth. Every Tuesday.
  • Over 400 essays exploring longevity, leadership, gender balance, midlife transitions and institutional redesign.
  • Synthesis editions translating podcast conversations and research into practical insights for organisational leaders.

Paid Subscription Plans

  • £60 a year
  • £7 a month

About Avivah Wittenberg-Cox

Get the best of our 4-Quarter Lives in an age of longevity. Author, podcaster, longevity strategist. Covering all things longevity through 2 lenses: personal on Sundays, organisational on Tuesdays. Substack Bestseller.

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