Earned, Not Bought - by Kindling
by Brian De Groodtin 💼 Business
Earned, Not Bought - by Kindling
About the Substack
B2B marketing keeps getting more expensive and less believable. There's another way. Weekly on customer advocacy, peer credibility, and building growth you actually own.
Free Subscription Benefits
- Occasional public posts
Paid Subcription Benefits
- Subscriber-only posts and full archive
- Post comments and join the community
Paid Subscription Plans
- $80 a year
- $8 a month
About Brian De Groodt
Seasoned SaaS executive with 25+ years in enterprise software and GTM leadership. Focused on revenue growth, GTM transformation, and guiding organizations through key inflection points. Building Kindling, the platform for advocacy-led growth.
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