1K+
free subscribers

It's Casual

About the Substack

A place where style meets all things New York City.

Free Subscription Benefits

  • Weekly Posts

Paid Subcription Benefits

  • Subscriber-only posts
  • 1 Style Guide A Quarter
  • Subscriber chat for Q&As

Paid Subscription Plans

  • $60 a year
  • $5 a month

About Dana

A place where style meets all things New York City. Sharing everyday, effortlessly cool looks to give you all the outfit inspo you need!

Subscriber Growth

The number of free subscribers for It's Casual over time since it was added to the directory.

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