The Answer Economy
by Pete Blackshaw
#2,437
in 🕹 Technology
in 🕹 Technology
The Answer Economy
About the Substack
The AI-powered revolution few marketers saw coming: when answering customer questions and other "boring basics" became more valuable than traditional advertising.
About Pete Blackshaw
Founder/CEO, Brandrank.ai, Ex-Digital Leader: Nestle, P&G, Nielsen. Author "Satisfied Customers Tell Three Friends, Angry Customers Tell 3000" (Doubleday). Proud Alum: UC Santa Cruz (home of Banana Slugs), Harvard Business School. Urgent Optimist.
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