The Indie Lab

The Indie Lab

About the Substack

Business intelligence for self-publishing indie authors. Most of what I publish here is free. Paid subscribers get the frameworks, prompts, and tools behind every post.

Free Subscription Benefits

• Weekly guides on KDP strategy, Amazon algorithms, and indie publishing intelligence.

Paid Subcription Benefits

• Access to author's toolkit with various useful tools: paperback cover template generator, MS Word margins calculator, 3D mockup tool and series read-through calculator
• The Algorithmic Copywriter eBook – write blurbs that satisfy Amazon's algorithm and convert human readers.
• 3-pass AI editing prompt system + KDP dashboard audit prompt + Engineering Indie Success mini-course.

Paid Subscription Plans

• $80 a year
• $8 a month

About Marcin Pilarczyk

Laid off twice. Built a sci-fi portfolio. Sold 8,131 copies in 2025. Now I document what actually works on Amazon – in real time. Most of what I publish here is free. Paid subscribers get the tools and prompts behind the posts.